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Our Vision, Our Mission, Our Strategy

  • Our vision is to be The Logistics Company for the World.
  • Our mission – Excellence. Simply Delivered. – is our guiding light.
  • Our Strategy 2020: Focus.Connect.Grow. is our roadmap to the future.

We connect people and improve their lives. And we do it by being uncompromisingly customer-centric and delivering excellence day in and day out. By bringing people together and making life simpler – for our customers, our employees, our investors, and our society – we help make the world a better place.

Being The Logistics Company for the World goes well beyond our global presence in over 220 countries and territories, or our tireless pioneer spirit when it comes to new markets. It also extends beyond our unique ability to offer a remarkable range of logistics solutions – from mission-critical express deliveries to economical freight transportation, from taking the complexity out of customs to managing the complexity of global supply chains and everything in between.

We want to be the logistics company people turn to – the first choice not only for all shipping needs, but also the first choice for career and investment opportunities, and being the global benchmark for responsible business practice.

Strategy 2020: Focus.Connect.Grow.
Our vision, mission and goals for the future are laid out in our "Strategy 2020: Focus.Connect.Grow." It’s a simple strategy without being simplistic. Built on the three pillars of Focus, Connect and Grow, we have laid out a clear plan for the coming years with ambitious yet achievable goals.

Focus on what has made us successful
We are a global logistics company that is well-positioned in the world’s growth markets. We remain focused on logistics as our core business. We also reconfirm our commitments made in Strategy 2015 to be Provider, Employer and Investment of Choice as well as to contribute to a better world, which we call “Living Responsibility.”

Connect across the organization
Our people around the world possess an enormous wealth of know-how, expertise and talent. We are working diligently to find new ways to tap into this treasure trove and share it across our global family of businesses. One very significant step we have taken was to introduce our worldwide Certified program, which is a specialist training program for our entire workforce.

Grow in new market segments
We are expanding our business in growth markets and segments, especially in emerging markets and the vibrant e-commerce markets of the world. There is so much potential to build on our success and gain market share, and we aim to broaden our logistics services and tap into these opportunities as we move toward 2020.

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Our Purpose


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Connecting people, improving lives
The quintessence of what we do is connect people. And by connecting people, DHL plays an important role in improving lives. You see, there is a deep connection between trade and prosperity. Global trade is the engine that drives economic growth across all continents – and logistics is at the heart of it all. Global trade makes the world a better place, and as a logistics company, we can bring real value to society.

We understand the power of trade. A shipment placed in our trust may include life-saving medicines, or it may hold a priceless prototype and therefore a company’s entire existence. Or perhaps it’s a one-of-a-kind birthday gift for that loved one far away. We deliver much more than parcels and packages and ensure containers arrive on time: we deliver prosperity, we transport health, we power growth, we deliver joy. Every day we connect people, improving their lives.